OUR COMPANY
Enterprise Digital Marketing Advisors
01
Our Mission.
We partner with in-house marketing executives to help build, develop and optimize their internal SEO and content capabilities and vendor relationships. In short, we teach brands how to fish.
02
What We Do.
We will help you develop operating models, successful teams and coach your talent to ensure sustainable organization impact in organic search.
03
Our Difference.
We are NOT an agency. We are advisors to in-house, client-side marketers.
We’ve spent the past decade leading in-house digital marketing for trusted brands and driving significant performance. We’ve walked many miles in your shoes. That's what allows us to partner with your team to start winning across all of your digital channels.
What does partnership with New Media Advisors look like?
As your partner, we objectively evaluate your current programs and vendor partners, assess the current & future state of digital programs and ideate on your pathways to accelerate incremental revenue growth across in owned and earned digital channels. Our in-the-trenches, first-hand experiences of building, growing and leading SEO and content marketing at some of the most trusted brands in the world allows us to bring you focused, highly concentrated and tailored insights that will work for your business. We partner with your leadership team to map the digital road ahead, help you build a digital-first marketing growth engine, identify and vet the ‘right’ vendor partners and ensure laser focused marketing
strategy, execution and measurement that drives bottom line results to future-proof your business.
Our independent consultancy is ideal for mid-market or enterprise brands looking to assess, reshape and scale digital marketing investments that maximize revenue and grow market share. We also work well with private equity or venture capital firms that need digital thought leadership, oversight or guidance for their key portfolio companies.
We can help build your team and digital channel capabilities to create near and long-term business growth.
What does partnership with New Media Advisors look like?
As your partner, we objectively evaluate your current programs and vendor partners, assess the current & future state of digital programs and ideate on your pathways to accelerate incremental revenue growth across owned and earned digital channels.
We partner with your leadership team to map the digital road ahead, help you build a digital-first marketing growth engine, identify and vet the ‘right’ vendor partners and ensure laser focused marketing strategy, execution and measurement that drives bottom line results to future-proof your business.
Our independent consultancy is ideal for mid-market or enterprise brands looking to assess, reshape and scale digital marketing investments that maximize revenue and grow market share. We also work well with private equity or venture capital firms that need digital thought leadership, oversight or guidance for their key portfolio companies.
We can help build your team and digital channel capabilities to create near and long-term business growth.
Meet Our Advisors
Brent Bouldin
Partner & Co-Founder
As a marketer and a consultant, Brent has worked across multiple industry verticals including Financial Services, Consumer Packaged Goods, Transportation, Hospitality and Telecom.
Scott Gardner
Partner & Co-Founder
With 20+ years experience in leading Fortune 1,000 brands, Scott brings a diverse perspective and an in-the-trenches under-standing for achieving break through results in a hybrid model.
Jason Cook
Principal Advisor
Jason has 20+ years of experience working within the digital marketing realm and gaining experience across a variety of channels for some of the leading names in the financial services industry.
Stephen Settanni
Principal Advisor
Stephen carries 10+ years’ experience as a digital marketing leader specializing in driving company results in organic search & developing SEO campaigns for multiple Fortune 500 companies.
Tom Dwyer
Principal Advisor
Tom is a seasoned leader with over 20 years of experience in digital marketing and technology. His innovative strategies and client-centric approach have driven growth &success for Fortune 500 brands
What We Do
Our new client engagements are intended to achieve quick wins. Our goal is to prove our value, earn your trust and develop a long-term, ongoing relationship.
We are change agents. We will be a catalyst in your organization, influencing key decision makers and internal influencers on a better way forward in digital channels. You work directly with us! We do not sell you our expertise and then disappear or staff your engagement with armies of junior-level, unseasoned consultants. We are going to be in it right alongside you.
- We are seasoned experts.
- We are experienced marketing leaders that also know how to ‘do’.
- We have been in your shoes.
- We thrive by identifying issues and solving problems with viable, realistic solutions.
- We bring much-needed objectivity to your business.
“Brent’s breadth and depth of skills in digital marketing is second to none. We worked together for many years and he kept us on our toes, always pushing for the most innovative and effective strategies”
Our Difference
We build Bridges.
Simply put, the agency-partner model is broken. Turnover is rampant. You are leasing expertise. None of this works to your brand’s advantage.
We want to help you build a sustainable, client-owned model that produces results and ultimately phases us out of the picture. We can (and will) set up your programs and run them for you if that’s what your organization needs and wants – but that is not our primary objective nor is that ideal for the types of forward-thinking brands we best serve. Our objective is to build bridges – with you – between where you are now and self-sufficient, successful digital marketing growth.
“Scott is an innovative leader that knows how to get the most out of his team, create a culture of high performance and has a unique ability to blend both the art and the science of digital marketing”
Our Difference is our Advantage.
We are advisors to in-house, client-side marketers.
We help brands build stronger in-house capabilities. This approach reduces costs, increases agility, drives talent development and creates long-term value for the brand. It is proven to accelerate performance growth across Search, Local and Content Marketing. We can free you from dependence on expensive partners and; set you up to drive significant & predictable traffic, visibility and revenue growth from your digital marketing
Our Story
We have History.
We sit in the unique position of having started in Marketing just as digital was becoming a ‘thing’ nearly 20-years ago. In fact, the first mobile marketing campaign was in 2001. The release of the iPhone 1 was in 2007.
We grew up doing digital marketing for Financial Services companies – first as doers of the work, then as leaders of teams, then as Executives. As our careers grew, we moved into client-slide senior leadership roles, overseeing large programs and departments and then, ultimately, into running entire Marketing organizations.
We have rolled up our sleeves and done the hard stuff. We have failed fast, learned quickly and embraced the need to adapt, change and guide business partners into new and emerging areas. We have worked inside the risk and compliance guardrails that exist in Financial Services. Most importantly, we know how to drive value for organizations in this industry because we have walked many miles in your shoes and have learned what it takes to create lasting success.
